Sequel creator Romain Lefebvre made $1,000 in his first 8 months as an indie developer. Then a MacStories review of version 2.0 changed everything — leading to Snazzy Labs and The Verge both calling Sequel the most recommended media tracking app. In this clip from Launched, Romain and Charlie Chapman break down exactly how the launch went, how to reach out to press (and what to send them), why V2 was the "real launch," and how word of mouth became Sequel's entire distribution strategy.
Launched is part of the RevenueCat podcast family.
